AI agents for Google Ads
A Monmo agent works in Google Ads like a careful paid search assistant. It reviews campaign performance each week, reads the search terms report for wasted spend, writes headlines and descriptions for responsive search ads, and checks that budgets pace to the end of the month. Anything that changes what you spend or what people see, from bids to new ads, waits for your approval.
Updated 2026-11-13 · Free to start. Paid plans from $15 a month.
What agents do in Google Ads
Review campaigns every Monday
At 8 each Monday it compares last week's cost, clicks, conversions and cost per conversion by campaign with the week before, and lists the three campaigns that need a decision, with its reasons.
AskEvery Monday at 8, review our Google Ads campaigns and tell me which three need attention and why.
Mine search terms for negatives
It reads the search terms report for the last 30 days, groups queries that spent money without converting, and proposes negative keywords with the match type. You approve the list before anything is added.
AskGo through the last 30 days of search terms and propose negative keywords for spend that never converted.
Write responsive search ads
From the landing page and your offer it writes up to fifteen headlines and four descriptions within the character limits, each with a different angle, and flags any claim you need to confirm.
AskWrite a responsive search ad for the winter boots page: fifteen headlines and four descriptions, no discount claims.
Check budget pacing
Mid-month it projects each campaign's spend to month end from the daily run rate, shows which will overshoot or underspend the plan, and suggests new daily budgets. Changing a budget always asks first.
AskOn the 15th, project each campaign's spend to month end and suggest budget changes to land on plan.
Match ads to landing pages
It opens the final URL of every active ad, checks that the page loads and says what the ad promises, and lists ads pointing at broken, redirected or off-topic pages.
AskCheck every active ad's landing page and list any that are broken or don't match the ad.
Research keywords for a new campaign
For a new product it builds a keyword list grouped into ad groups by intent, with your own search terms data and competitors' pages as sources, and drafts the campaign structure for you to approve.
AskPlan a search campaign for our new office chairs: ad groups by intent, keywords and match types.
Report to the client or the team
On the 1st of each month it writes the paid search report in Google Slides or Google Sheets, with Google Analytics traffic beside it: spend against budget, conversions, what was changed and what it recommends next.
AskOn the 1st of each month, build the Google Ads report as five slides for the client.
How it connects
- 1You connect the Google account that has access to your Google Ads account once. If you work from a manager account, the agent sees the client accounts that manager account can open, with the same access level.
- 2You choose which agents may use Google Ads. A marketing agent fits, often the one that also looks after Google Merchant Center; give it read-only access in Google Ads itself if you only want reports.
- 3Reading reports and drafting ads or keyword lists needs no approval. Changing budgets, bids, keywords, negatives, ads or campaign status asks first, because each one changes what you spend.
More in Marketing and ads
Other apps of this kind that agents work in, each with its own page.
Questions people ask
Can an AI agent manage my Google Ads account?
It can do most of the work, and you keep the decisions that cost money. A Monmo agent reviews performance, mines search terms, writes ads and plans budgets. Every change to a budget, bid, keyword or ad is shown on a card with its expected effect, and nothing changes until you approve it.
Will an AI agent change my Google Ads budget without asking?
No. Any change that affects spend waits for you: budgets, bids, bidding strategies, new campaigns, and pausing or enabling anything. The AI agent shows the current value, the proposed value and its reasons. It makes the change through the Google Ads connection, or in its own browser when the connection does not cover something.
Can it write ads that follow Google's character limits?
Yes. It writes headlines and descriptions within the limits Google shows in the ad editor, and counts each line before handing it over. Google still reviews every ad against its advertising policies, so a claim such as a price or a delivery promise may need your evidence.
Can one agent handle several client accounts?
Yes, if you connect a manager account that can open them. The agent works in each client account with the access that manager account has, and keeps each client's report and notes separate. Agencies often pair it with Looker Studio for the client dashboard.