AI agents for ActiveCampaign
A Monmo agent works in ActiveCampaign the way a marketing operations hire would. It explains what each automation does in plain words, builds new ones as drafts, cleans up tags and custom fields, checks whether lead scores match the deals you win and keeps the deal pipeline current. It uses your own ActiveCampaign API access and asks before it activates, sends or changes a contact or deal.
Updated 2026-11-13 · Free to start. Paid plans from $15 a month.
What agents do in ActiveCampaign
Explain an automation in plain words
It reads an automation and writes what happens step by step: who enters, the waits, each if/else branch and goal, and how many contacts are sitting at each step right now.
AskExplain what our Trial Nurture automation does, step by step, and tell me where contacts are stuck.
Build a new automation as a draft
From a description it builds the trigger, emails, waits, conditions and a goal, writes every email, adds a Calendly link where a demo is offered, and leaves the automation inactive until you have read it and approved it.
AskBuild an automation for webinar sign-ups: reminder, replay for no-shows and a demo offer for attendees. Keep it inactive.
Clean up tags and custom fields
It finds tags that mean the same thing, such as webinar-2025 and Webinar 2025, custom fields nobody fills in and lists with no sends this year, and proposes merges on one card.
AskAudit ActiveCampaign tags and custom fields and propose which to merge or retire.
Check lead scoring against results
It compares contact scores with deals won and lost over the last six months and tells you which scoring rules match buyers and which add points for activity that never leads anywhere.
AskCompare our lead scores with won and lost deals since May and suggest scoring rule changes.
Keep deals moving
It reads recent emails in Gmail and deal notes, proposes stage changes and next tasks for each open deal in your pipelines, and flags deals with no activity in 14 days.
AskEvery Thursday, list ActiveCampaign deals with no activity in two weeks and propose a next task for each.
Draft and schedule a campaign
It writes a one-off campaign to a segment you describe, with subject line and preview text, and schedules it for the time you choose once you approve the final email.
AskDraft a campaign to customers tagged annual-plan about the new reporting feature, for Tuesday 10am.
Report what automations produce
At month end it reports opens, clicks, goals reached and deals created per automation in a Google Sheets tab, and points out any automation that runs but no longer moves anyone towards a goal.
AskOn the first of each month, report goals reached and deals created by each ActiveCampaign automation.
How it connects
- 1You connect your own ActiveCampaign account once with the API URL and key from its developer settings. The key acts as the user it belongs to, so the agent sees what that user can see.
- 2You choose which agents may use ActiveCampaign. A marketing operations agent needs automations and campaigns; a sales agent may only need deals and contacts.
- 3Reading automations, contacts, deals and reports needs no approval. Activating or editing an automation, sending or scheduling a campaign, changing tags or fields and updating deals ask first.
More in Marketing and ads
Other apps of this kind that agents work in, each with its own page.
Questions people ask
Can an AI agent build ActiveCampaign automations?
Yes. Describe what should happen, and a Monmo agent builds the trigger, emails, waits, conditions and goal, then leaves the automation inactive. You read the map and the emails, and the automation is activated only after you approve. It works through the ActiveCampaign connection, or in its own browser when the connection does not cover something.
Can it tell me what an old automation actually does?
Yes. The agent reads the automation and writes it out step by step, including branches, waits and goals, with how many contacts sit at each step. It also lists anything that looks wrong, such as an email linking to an old page or a goal nobody reaches. Explaining needs no approval.
Can it update deals in ActiveCampaign's CRM?
Yes, with your approval. The AI agent reads recent emails, notes and tasks, proposes stage changes and next steps for each deal, and shows them on one card. You approve all, some or none. If your sales team works in Salesforce, the agent can keep both in step.
How do I stop the agent emailing the wrong contacts?
Every send waits for you, with the segment and recipient count on the card. Before it asks, the agent checks the segment against the conditions you described and lists a sample of contacts, so you can see who is included. Automations stay inactive until you switch them on.