Research a market before launch with an AI agent
A Monmo agent can research a market before you launch. It reads market reports, competitor sites and marketplace listings in its own browser, collects prices in a Google Sheet, and writes a brief in Google Docs covering size, competitors, prices and channels. Every figure links to its source, and anything it could not confirm is marked as an estimate.
Updated 2026-11-13 · Free to start. Paid plans from $15 a month.
How the agent does it
- 01
You brief it like an analyst
Tell the agent the product, the country, the launch date and the decision you face, such as what to charge. If something is missing, for example the bottle size or the budget, it asks before it starts.
- 02
It sizes the market
It searches for market reports, trade press and public statistics, reads them in full and notes the market size, the growth rate and the best-selling formats. Each number is recorded with its page and its date.
- 03
It compares competitors on the same terms
It opens each competitor's store and lists product, size and price. If a headline price belongs to a smaller size, such as ¥3,980 for 350 ml, it says so and compares 500 ml with 500 ml.
- 04
It collects the prices in a sheet
Prices from stores and marketplaces go into a Google Sheet, one row per listing with the link and the date checked. You can sort it, filter it and recheck any figure yourself.
- 05
It finds where people buy
From the reports and the listings it works out the split between marketplaces, specialist chains and brand sites. Published shares and its own estimates are shown separately, so you know which is which.
- 06
It writes the brief
The findings become a Google Doc of about nine pages: the market, competitors, prices, channels and a recommendation, with a numbered source list at the end. A copy stays in the Library.
What the research leaves you with
- A launch brief in Google Docs: market size, competitors, prices, channels and a recommendation
- A Google Sheet of every price collected, with the link and the date checked
- A numbered source list, so each figure can be traced to its page
- A short list of what could not be confirmed and how it was estimated
When it asks you
Searching, reading and writing the brief need no approval, because nothing leaves your business. The agent asks once before it creates the document and the sheet in your Google Drive, and again if you want the brief shared with or emailed to someone.
How to ask
- We launch the Ridge bottle in Japan in March. Research the market size, the top five competitors and their prices at 500 ml, and where people buy. Recommend a price and list every source.
- Research the UK market for refillable cleaning products: size, main brands, price per litre and which retailers stock them. Write it up as a Google Doc with a price table.
- Compare our three closest competitors on price, range and delivery terms, and put the numbers in a Google Sheet I can sort.
Watch it work
A sample replay with example data, sped up. Pause it, scrub through it, or take the mouse yourself.
On screen
Google
Google Docs
Pick a job. Watch it get done.
Your team. Connected to everything.
Ridge in Japan — launch brief+Ridge in Japan: what to charge, where to sell
The market
Competitors at 500 ml
| Brand | Price | Sold mostly |
|---|---|---|
| Tumbl | ¥4,400 | Marketplaces |
| KŌRI | ¥4,800 | Marketplaces |
| Northpeak | ¥5,200 | Outdoor chains |
| Onda | ¥5,800 | Own store |
| Ridge (proposed) | ¥4,800 | Marketplace-first |
Where people buy
- Marketplaces62%
- Outdoor chains24%
- Brand sites9%
- Other5%
Match KŌRI, undercut Northpeak, and open on marketplaces before the spring hiking season.
Sample replays with fictional data, sped up. Pause one, scrub through it, or take the mouse yourself.
Questions people ask
Can an AI agent do market research?
Yes, for desk research. A Monmo agent searches the web, reads reports, competitor sites and marketplace listings in its own browser, and writes up what it finds with sources. It does not run surveys, interviews or focus groups, and it cannot read paid reports you have not bought. Those parts stay with you.
How do I know the numbers in the research are right?
Every figure in the brief carries a link to the page it came from and the date it was checked, and estimates are labelled as estimates. Open the source list and check the numbers that matter most to your decision. The agent can be wrong, so treat the brief as a well-sourced draft, not a verdict.
How long does market research take an AI agent?
It depends on how wide the question is and how many sites it has to read. A focused brief on one product in one country is a single request you can leave running while you do other work. The agent messages you when the file is ready. The work counts toward your plan's usage.
Can it read paid reports or sites that need a login?
Only where you give it access. If you subscribe to a research service, you can take the mouse on the agent's computer and sign in, or share the PDF from your Google Drive, and it will read and cite it. Some sites turn automated visitors away. The agent then tells you which source it could not open.